Straight answers · sources on every figure · no sales pitch
Electrician websites: what to know before you pay for one
Eight questions electricians ask before paying for a website, answered properly. Where there is a number, there is a source next to it. Where I don't know something, it says so.
What should an electrician's website actually have on it?
Six things, in this order: a way to call or WhatsApp you in one tap from a phone; your own job photos rather than stock; your accreditations somewhere obvious; the services you actually want more of, named plainly; the towns you cover; and an enquiry form that reaches you fast enough to reply the same day. Everything else is decoration. If a visitor cannot work out what you do and reach you within about ten seconds, the rest of the page is not going to save it.
How much does a website for an electrician cost in the UK?
There are roughly three tiers. Managed template sites are the cheapest and you are renting. Trade-specialist builders sit in the middle — one of the firms on page one for this search advertises from £100 a month in its Google listing. Custom builds run into the thousands. The Installer Growth System is £2,750 to set up plus £295 a month, and it is the one I would put you on. You get a bespoke build that is yours, and then live data every month — the ongoing work of endeavouring to push your business toward the top of both Google and the AI assistants, with the numbers shown to you honestly either way, up or down. That is the part a headline figure never tells you: renting is cheaper right up until you stop paying and it is gone, and a one-off build stops improving the day it goes live. So judge the three on this — who owns the site if you walk away, and will they show you what it actually did?
Do I need a website if I'm already on Checkatrade?
They do different jobs. A directory rents you visibility next to your competitors and keeps the relationship with the customer. A website is the only place online you own outright — your work, your words, your enquiries, and no one else's advert alongside them. The question worth asking is what happens the month you stop paying the directory. If the answer is 'nothing of mine survives', that is the gap a website fills. Plenty of good firms run both.
Source: The Checkatrade question, settled with a verdict, in our tradesman guide
Who builds websites for electricians in the UK?
Search it and you get three kinds of result: template marketplaces like Wix and Webflow, inspiration galleries like Dribbble and Pinterest, and a small number of firms who actually build the thing for you. On the day we checked, only three of the eight results on page one were the third kind. I'm one person in Plymouth who works with installers across Devon, Cornwall and remotely UK-wide — you talk to the person doing the work, start to finish.
Source: Google results for 'electrician website design', UK, captured 20 Aug 2026
What's the best website builder for an electrician — or should someone build it?
Straight verdict. Build it yourself if it is essentially a business card, you have the evenings free, and you would rather spend money on the van. Have it built if it needs to bring work in, because the difference is not how it looks — it is the structure underneath, the tracking, and someone who fixes it when it breaks. Price your own hours honestly before you decide: a weekend of your time is not free.
Source: Position taken by Harvey's Websites; no third-party claim made
Can I see examples of electrician websites?
You can do better than look at someone else's. Send your company name and trade and I'll build you a working homepage on your own brand — a live link you can open on your phone, usually the same day. Not a mockup, not a template preview. If it is not right, delete the link and that is that.
How do electricians get more enquiries out of a website?
Enquiries leak in three places. One: no instant way to make contact, so a phone visitor has to copy a number out. Two: nothing that proves you are real — no photos of your own work, no accreditation, no review. Three: slow replies, which undo everything the page did. Fix those before spending anything on getting more visitors; more traffic through a leaky page just leaks faster.
How long does it take to build?
Homepage demo the same day. Your first reports within one to three days. A full site, built and search-ready, live within a week — assuming photos and details come back promptly, because that is usually what sets the pace.
Source: Harvey's Websites, quoted turnaround as at 20 Aug 2026
How I do it
One person, start to finish. I survey the job before anything is designed, set out every page, build it by hand on your brand, snag it with you, and hand it over working — domain, hosting, content and access all yours.
Then the part that matters: measurement goes in from day one, and every month the search (SEO) and AI-search (GEO) work continues — the pages, updates and labels that keep you found for your towns and named when someone asks an assistant for an electrician — with a plain-English report of what changed and what I did. We build, we publish, you approve. If you already have a site, a free live report shows where Google and AI search mention you today. Up or down, you see the real figure. I don't sell paid ads, I don't promise positions on Google, and I don't put a number in front of you that I can't show you the source of.
Start with the free live report
Send your website address. You'll get a live report showing where Google and AI search mention you today, and the three things to fix first. I run it personally and reply within one working day. No site yet? Ring 07578 663335 and I'll build you a working homepage to look at instead.
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